Researching the state of the mobile web came across this list:
Data as of August 2009. Prior to the Google acquisition of AdMob:
1. Millennial: 45.6 million
2. Yahoo: 36.1 million
3. Google: 31.9 million
4. AOL/Platform-A’s Third Screen Media: 28.6 million
5. AdMob: 25.7 million
6. Microsoft’s MSN Ad Network: 25.4 million
7. Jumptap: 23.4 million
8. Quattro Wireless: 23 million
Interesting to note that Millenial is a Baltimore based company.
How the heck do they have this sortof reach? Baltimore. Seriously.
Here’s the original article:
http://moconews.net/article/419-the-real-list-of-the-largest-mobile-ad-newtork-sort-of/
Some more recent data from Millenial from their most recent SMART Report:
http://www.millennialmedia.com/wp-content/images/SMART/MillennialMedia-SMART-OCTOBER-2009.pdf
- The U.S. Mobile Web grew 1.11% to 64.8M users
- Apple Dominates with over 115,000 app
- Apple saw over 100m downloads per month.
Android and Blackberry followed with 20M and 300k respectively.
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